Student  Financial Hub

Info

Bank of America partnered with Virginia Commonwealth University (VCU) to hire a team of Interns to develop a student focused application. Our objective was to develop a financial hub specifically designed for college students, providing them with the necessary resources to improve their financial literacy and make informed financial decisions while still in school. Furthermore, we implemented a digital platform that allowed for easy scanning of student IDs across different VCU buildings.

In my role, I conceptualized and executed the brand guidelines, led in designing overall UI of the application, and conducted user interviews and usability testing.

Role

Role

Art Direction Lead

Art Direction Lead

Graphic Design

Graphic Design

UI/UX Design

UI/UX Design

Research

Research

User Testing

User Testing

Client

Client

Bank of America

Bank of America

Duration

Duration

May 2022 - Sept 2022

May 2022 - Sept 2022

Design

Design

Sneha Dasari

Sneha Dasari

Gabe Molina

Gabe Molina

Nhan La

Nhan La

Inho Park

Inho Park

Lizzy Shin

Lizzy Shin

Kian Thornton

Kian Thornton

Research

Research

Lenice Jackson

Lenice Jackson

Kevin Ly

Kevin Ly

Maisha Mahmood

Maisha Mahmood

Aneesh Mussim

Aneesh Mussim

Ahmad Rashidi

Ahmad Rashidi

Daniel Tran

Daniel Tran