Lizzy Shin

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Student  Financial Hub



Overview
Bank of America partnered with Virginia Commonwealth University (VCU) to hire a team of Interns to develop a student focused application. Our objective was to develop a financial hub specifically designed for college students, providing them with the necessary resources to improve their financial literacy and make informed financial decisions while still in school. Furthermore, we implemented a digital platform that allowed for easy scanning of student IDs across different VCU buildings.

In my role, I conceptualized and executed the brand guidelines, led in designing overall UI of the application, and conducted user interviews and usability testing.

Client Bank of America
Role Art Direction Lead, Graphic Design, UI/UX Design, Research, User Testing
Team
Design: Sneha Dasari, Gabe Molina, Nhan La,  Inho Park, Lizzy Shin, Kian Thornton

Engineering: Lenice Jackson, Kevin Ly, Maisha Mahmood, Aneesh Mussim, Ahmad Rashidi, Daniel Tran

Duration May 2022 - Sept 2022

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